Internet commerse metrics and models in the new era of accountability

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This book gives e-Commerce entrepreneurs and decision-makers a comprehensive, up to date framework for understanding Internet business models -- and a complete set of metrics for evaluating them. Sridhar Jagannathan identifies "atomic" business models that serve as "building blocks" for constructing, understanding, and analyzing complex e-business environments. Jagannathan's five-stac model consists of four horizontal stacks -- platform, content, community and commerce  combined with a vertical "services" stack that provides value to each horizontal stack. 

تكلفة الشحن
موعد التسليم جاهز للشحن في 3-5 أيام عمل
موقع المتجر Cairo, مصر

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