finance

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With Bodie/Merton FINANCE, the introductory course becomes the gateway to understanding finance as a scientific discipline based on a set of general principles with a wide range of application. As symbolized by its cover, the text organizes the principles of finance into three analytical "pillars" - optimization over time, asset valuation, and risk management. At the core of each of these pillars are a few basic "laws" and principles that apply across all financial decision-making--from personal decisions about saving, investing, borrowing, and insuring to business decisions about capital budgeting and financing. Moreover, FINANCE adopts a functional orientation to the financial system that permits a truly global perspective from the outset.

The principles approach taken by FINANCE contributes to the efficiency of the teaching of finance, both within the introductory course and across the entire program of finance courses offered by a department. It is also more fun to teach than a traditional corporate course because students can relate to more of the topics from their direct needs and because it is easier to relate what they are learning to what they see in the press and elsewhere everyday. At the heart of the efficiency gain is the structure based on principles and the three conceptual pillars of finance that allow a single conceptual development and then its multiple applications to a wide range of otherwise seemingly different financial problems, in corporate finance, in investments, and in personal finance, and in understanding the roles of financial institutions and markets. Similarly, the functional perspective allows an "economy"

تكلفة الشحن
موعد التسليم جاهز للشحن في 3-5 أيام عمل
موقع المتجر Cairo, مصر

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